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What do fractional GTM execs actually do?

What do fractional GTM execs actually do?

A rundown of the various types of fractional GTM execs, where they excel, and what they do tactically

Jess Schultz
Jess Schultz
Marketing & PRMarketing & PR
How to leverage AI to write better blogs (faster)

How to leverage AI to write better blogs (faster)

Hint: The more proprietary, real human POV content you give AI, the better your output will be

Jess Schultz
Jess Schultz
GTM StrategyGTM Strategy
Leveraging AI to refine your Ideal Customer Profile & Buyer Personas

Leveraging AI to refine your Ideal Customer Profile & Buyer Personas

Your data + AI can help you analyze and refine your definitions for more effective execution

Jess Schultz
Jess Schultz
Marketing & PRMarketing & PR
+1+1
Leveraging AI to write your case studies (better and faster)

Leveraging AI to write your case studies (better and faster)

How to keep the most important human elements and use AI to do the rest

Jess Schultz
Jess Schultz
RevOpsRevOps
+1+1
Sales enablement 101

Sales enablement 101

Getting new deals is only half the battle, sales enablement helps you close them

Jess Schultz
Jess Schultz
Marketing & PRMarketing & PR
+1+1
Mindshare earns you market share

Mindshare earns you market share

Be obnoxiously visible -> capture mind share -> capture market share

Jess Schultz
Jess Schultz
SalesSales
Your warmest sources of sales pipeline now and always

Your warmest sources of sales pipeline now and always

Your lowest hanging fruit for B2B pipeline creation

Jess Schultz
Jess Schultz
Founder Led Sales TransitionFounder Led Sales Transition
+2+2
Sales hiring: Expectation management & leading indicators of success

Sales hiring: Expectation management & leading indicators of success

How to manage your expectations and identify leading indicators of success as a founder with your first sales hires

Jess Schultz
Jess Schultz
SalesSales
+1+1
Why you need to create an Ideal Candidate Profile for sales hiring

Why you need to create an Ideal Candidate Profile for sales hiring

What is an ideal candidate profile and why do you need one

Jess Schultz
Jess Schultz
Founder Led Sales TransitionFounder Led Sales Transition
+2+2
How to reduce your odds of failure with your first sales hire

How to reduce your odds of failure with your first sales hire

Why 50-70% of startup sales hires fail and how to improve your odds of success

Jess Schultz
Jess Schultz
Founder Led Sales TransitionFounder Led Sales Transition
+2+2
Preparing for your first sales hire: A checklist for Founders

Preparing for your first sales hire: A checklist for Founders

Check these items off BEFORE you make that first sales hire

Jess Schultz
Jess Schultz
Marketing & PRMarketing & PR
+2+2
How to develop a budget for paid ads

How to develop a budget for paid ads

Questions to ask yourself + a free ROI calculator

Jess Schultz
Peter Guba
Jess Schultz, +1
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